RosemaryLong.com

It’s no secret that strategizing, designing, implementing an online presence for one’s self is about a gazillion times more difficult than for clients, even for those who strategize, design, and dream-implement in their sleep. A few weeks ago, Comrade’s site went live, and taking a proper modern web approach, it is constantly growing and evolving.

While it’s always advantageous to understand more about a client and spend some time with them to get a proper feel for their industry, doing a project for one’s own brand involves taking a step back. We live and breathe what we do everyday, how do we abstract ourselves so that others can understand us. I admit that these are the same challenges that I felt over the years as rosemarylong.com (nee rosemarysanchez.com) constantly felt like an unfinished project.

Luckily, having driven team members with strong vision and a diverse array of talents helped devise our company’s online expression, constructively asking the question “why are we doing it this way?”.

And yes, spending time on *that* site made me feel a bit guilty enough to post new content on *this* site. Plus I can point out that my name is in the news section for the Big Rock snow that I did, whee!